How to Evaluate and Improve Your Grants Effort: Second Edition (American Council on Education Oryx Press Series on Higher Education)

How to Evaluate and Improve Your Grants Effort: Second Edition (American Council on Education Oryx Press Series on Higher Education) Review

See more picture

How to Evaluate and Improve Your Grants Effort: Second Edition (American Council on Education Oryx Press Series on Higher Education) Feature

David G. Bauer--acknowledged expert on grantsmanship--reveals that most institutions do not invest enough time, effort, or money into the grants process. Bauer offers grantseekers a dynamic, flexible, and adaptable system for the efficient procurement, and administration, of external funds. Already a popular guide for administrators, this new edition will ensure continued support as it demonstrates how to contact funding sources and submit proposals. In addition, Bauer offers ethical guidelines and practical management procedures, plus insight into budgets, records, and personnel management.

Check price now

Rerate Products

Customer Review

Environmental Communication. Second Edition: Skills and Principles for Natural Resource Managers, Scientists, and Engineers.

Environmental Communication. Second Edition: Skills and Principles for Natural Resource Managers, Scientists, and Engineers. Review

See more picture

Environmental Communication. Second Edition: Skills and Principles for Natural Resource Managers, Scientists, and Engineers. Feature

Environmental professionals can no longer simply publish research in technical journals. Informing the public is now a critical part of the job. Environmental Communication demonstrates, step by step, how it’s done, and is an essential guide for communicating complex information to groups not familiar with scientific material. It addresses the entire communications process, from message planning, audience analysis and media relations to public speaking - skills a good communicator must master for effective public dialogue. Environmental Communication provides all the knowledge and tools you need to reach your target audience in a persuasive and highly professional manner.

"This book will certainly help produce the skills for environmental communications sorely needed for industry, government and non-profit groups as well as an informed public". Sol P. Baltimore, Director, Environmental Communications and Adjunct faculty, Hazardous Waste management program, Department of Chemical Engineering, College of Engineering, Wayne State University, Detroit, Michigan.

"All environmental education professionals agree that the practice of good communications is essential for the success of any program.  This book provides practical skills for this concern". Ju Chou, Associate Professor, Graduate Institute of Environmental Education National Taiwan Normal University Taipei, Taiwan

Check price now

Rerate Products

Customer Review

Terrorism and Organized Hate Crime: Intelligence Gathering, Analysis and Investigations, Second Edition

Terrorism and Organized Hate Crime: Intelligence Gathering, Analysis and Investigations, Second Edition Review

See more picture

Terrorism and Organized Hate Crime: Intelligence Gathering, Analysis and Investigations, Second Edition Feature

Traditionally, law enforcement agencies react to isolated crimes in insulated jurisdictions. With the rise of terrorism, law enforcement agencies can no longer afford to operate blindly. The only way to maintain an edge on this nebulous and insidious enemy is through proactive intervention. Law enforcement must gather good raw data, transform it through trained analysis, and communicate high quality intelligence to every relevant agency.
Extensively updated and expanded, Terrorism and Organized Hate Crime, Second Edition prepares law enforcement analysts and administrators in the fight against terrorism. The author draws from his substantial experience in analytical intelligence, both in the field and as a nationally recognized instructor. Packed with new case studies and detailed scenarios, the book illustrates the best ways to learn from previous attacks. It stresses the importance of producing high quality, usable intelligence from raw data, and teaches proven methods of interpreting that intelligence to anticipate terrorist behavior.
New in the Second Edition:

Examines religious connections between Islamic Sects and extremist organizations such as Hamas, Hezbollah, Wahhabii organizations, and the Muslim Brotherhood

Outlines methodology and parameters of intelligence gathering by focusing on pre incident indicators used to anticipate and identify behavior patterns

Highlights the vulnerability of transportation systems including planes, trains, ships, and personal vehicles

Explains how modern technology and the Internet are exploited by terrorists and used by law enforcement to track them

Updates a glossary of terrorist terminology with Cyber and Islamic terms

Terrorism and Organized Hate Crime, Second Edition provides the necessary framework for law enforcement and intelligence agencies to make fact-based assessments and implement dynamic and flexible strategies to combat the multifaceted nature of local, regional, national, and international terrorism.

Check price now

Rerate Products

Customer Review

Business-to-Business Direct Marketing: Proven Direct Response Methods to Generate More Leads and Sales, Second Edition

Business-to-Business Direct Marketing: Proven Direct Response Methods to Generate More Leads and Sales, Second Edition Review

See more picture

Business-to-Business Direct Marketing: Proven Direct Response Methods to Generate More Leads and Sales, Second Edition Feature

Business to Business Direct Marketing is the only book that discloses how to profit from the most important weapon in the business-to-business marketer's arsenal: direct marketing.

Loaded with realworld examples of how the pros consistently increase response and generate more and better leads, Business to Business Direct Marketing gives you the guidance to create and develop narketing communications that win every time. Veteran business marketer Bob Bly unlocks the secrets behind the seven key strategies and tactics of busines-to-direct marketing. He takes the reader step-by-step through the different types of communications and media at the marketer's disposal.

Bly shows you how to:

• Cut through the hype and get real benefits from marketing in the newer electronic media, including the World Wide Web.
• Increase the pulling power of every print ad.
• Get more inquiries and orders from every ad.
• Make your direct mail response rates soar.
• Boost response from sales brochures.
• Maximize orders from business catalogs.
• Create hard and soft offers that sell more.
• Profit from postcard decks.
• Use press releases and feature articles as direct response tools.
• Generate leads from speeches and seminars.
• Create inquiry fulfillment packages that close more sales.

Easy to understand and use, Business to Business Direct Marketing is a gold mine of time-tested ideas and techniques guaranteed to produce more profitable communications with business buyers.

Check price now

Rerate Products

Customer Review